Studies, success stories, and strategic perspectives on US tech expansion into the DACH market.
An in-depth analysis of the enterprise software landscape across Germany, Austria, and Switzerland, identifying high-growth segments and emerging buyer behaviours.
March 2026From zero local presence to a fully operational DACH revenue engine. How AIP helped an AI-native company land its first 12 enterprise accounts.
February 2026The comfortable English-speaking office gives you a false sense of progress. Here is why your real European expansion starts on the continent.
January 2026The new Zürich presence deepens AIP’s footprint in the Swiss financial services and pharma verticals, two of the highest-value enterprise segments in Europe.
January 2026System integrators and consulting firms influence over 60% of enterprise deals in DACH. This study maps the partner landscape and outlines a channel-first approach.
December 2025From hiring the wrong first person to underestimating procurement cycles, these are the patterns we see over and over again in failed DACH expansions.
November 2025How a US cloud security vendor went from zero pipeline to 20 signed enterprise accounts across Germany and Switzerland in under two years.
October 2025New strategic partnerships with top-tier system integrators enable faster enterprise access and co-selling motions for AIP portfolio companies.
September 2025The hero hire, the remote experiment, the premature scale. Three models that fail and the one approach that actually works in German-speaking markets.
August 2025